The Apple app Store economy

“Apple has been able to generate over $75 million in revenue in one day on a product that 99.9% of purchasers haven’t touched or for that matter, even seen in person.” says an analyst with Valcent Financial Group, Victor Castroll, sums up the iPad’s pre-order success.

Pre-orders for the iPad kicked off on Friday morning, March 12. There was considerable pre-launch hype about what Steve Jobs has called a ‘revolutionary’ and ‘magical’ device, so how well did Apple’s tablet actually do on its first day on the market?

Sales data is still sketchy, but surveys by CNN and other sites provide an approximation of the iPad’s pre-order sales—and it looks like they were strong at the very start.

CNN’s Investor Village’s AAPL Sanity board estimated that 120,000 iPads were sold on the first day the iPad went on sale; that 16, 32 and 64GB iPads were purchased with equal frequency; and that the majority of buyers opted for the Wi-Fi only models over Wi-Fi+3G enabled machines.

Therefore with the launch of the iPad, I thought it would be interesting to post this infographic for comparison in a years time to see what impact the iPad has on the app store economy, and like everyone else, I’m predicting it to be massive!

There are some great numbers in here and it’s interesting to see that the average price of all apps, including the free ones, is about $2.70 (with out them, it averages at about $3.60) and only 1 in ever 4 apps are paid. Stats like these are as good as any to help convince you to start turning those great app ideas you have into real world dollars! (via Gigaom)



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